2018 INFINITI Coaches’ Charity Challenge

Posted on by Peyton Murry

The Ask: Take photos of University of Oregon Men’s Basketball’s private practice with the miracle families from Children’s Miracle Network for social media in preparation for the 2018 INFINITI Coaches’ Charity Challenge.

The Goal: Capture genuine bonding moments between Coach Altman, the team, and the miracle families to boost online engagement from our target audience and increase participation in the voting challenge.

My Role: For this project, I was the photographer and photo editor. I also crafted and curated social media posts featuring the photos for the Sacred Heart Medical Center – Children’s Miracle Network Facebook page.

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Published by Peyton Murry

Peyton is a 25-year-old writer and content creator with a journalism degree from University of Oregon, professional experience copywriting and content creating for the Children's Miracle Network, plus a background in film script development.