2018 INFINITI Coaches’ Charity Challenge

The Goal: Capture genuine bonding moments between Coach Altman, the team, and the miracle families to boost online engagement from our target audience and increase participation in the voting challenge.

Dance Marathon Holiday Cards for Kids

The Goal: Create enjoyable photo and video content for Dance Marathon’s social media pages and attract returning and increased participation for our next event and info session.

Dance Marathon Trick-or-Treating

The Goal: Produce photo content and a short video for social media as a call to action for those to support our local Children’s Miracle Network Hospital by participating in the annual on-campus 10-hour dance marathon event and/or donating directly.

Friends of Trees

For this renewable energy story, I reported on the volunteer organization Friends of Trees.