Children’s Miracle Network Hospitals

The Goal: Create compelling content that educates donors about upcoming events, invites participation, and increases overall fundraising.

2018 INFINITI Coaches’ Charity Challenge

The Goal: Capture genuine bonding moments between Coach Altman, the team, and the miracle families to boost online engagement from our target audience and increase participation in the voting challenge.

University of Oregon Duck Nest Wellness Center

I reported on the University’s Duck Nest Wellness Center’s response to homesick students.

Dance Marathon Holiday Cards for Kids

The Goal: Create enjoyable photo and video content for Dance Marathon’s social media pages and attract returning and increased participation for our next event and info session.

WayUp

The Goal: Create compelling content that’s SEO-optimized, immersive, and fact-based by researching keywords, interviewing university students and graduates, and researching specific job markets, job statistics, and related internship statistics.

Veteran’s Appreciation Week

For this feature story, I reported on the University of Oregon’s Veteran’s Appreciation Week.

Dance Marathon Trick-or-Treating

The Goal: Produce photo content and a short video for social media as a call to action for those to support our local Children’s Miracle Network Hospital by participating in the annual on-campus 10-hour dance marathon event and/or donating directly.

Turning Point of Claire Kiss

For this turning point story, I interviewed Claire Kiss about her decision to study law and save the world.

Friends of Trees

For this renewable energy story, I reported on the volunteer organization Friends of Trees.